JAKARTA, 4 March 2022 一 East Ventures is beyond happy to announce its support of two surfing competitions in Bali, the Vans Bali Pro presented by East Ventures from 8-9 March 2022 and the Liga Surfing Indonesia 2021 Grand Final from 11-13 March 2022, which take place at Bali’s most well-known beach destination of Halfways, Kuta Beach.
The Vans Bali Pro presented by East Ventures will see both Men’s and Women’s World Surf League Qualifying Series competitors as well as Pro Junior Boys and Girls competing in international competition during the first part of the week, and then Indonesia’s top surf clubs will compete in individual and team competition in the first ever Liga Surfing Indonesia Grand Final to complete the week.
The Indonesia surfing competition scene has been steadily progressing with well-deserved recognition for both its world class waves and beaches coupled with amazing surfing talent. Surfing is expected to grow exponentially after its inclusion in the Tokyo Olympic Games 2020, where Rio Waida represented Indonesia on the world stage as one of 40 surfers to participate.

Indonesia has the 3rd longest coastline in the world and was recently named as the most beautiful country by Time Out magazine. Some of the top 5 global surfing spots are located in Indonesia, but there are many under-exposed surfing spots that could be potentially attractive and able to generate local economies.

The Vans Bali Pro presented by East Ventures and the Liga Surfing Indonesia 2021 Grand Final have been organized by the Asian Surf Cooperative (ASC), a professional surfing organization with 16 years of experience in organizing, managing and supporting surfing events around the Asian region. The ASC has been working with the World Surf League (WSL) since 2016 to steadily increase the number of World Qualifying Series events in Indonesia to further develop more surfing spots, and grow the talents of Indonesian surfers.
“East Ventures is elated to supporting the Asian Surf Cooperative and its related events. We hope our support is beneficial to the overall growth of surfing activities in the region, and we look forward to many more exciting events ahead,” said Willson Cuaca, Co-Founder and Managing Partner of East Ventures.
Qualfiying Series competitors as well as Pro Junior Boys and Girls competing in international competition during the first part of the week, and then Indonesia’s top surf clubs will compete in individual and team competition in the first ever Liga Surfing Indonesia Grand Final to complete the week.elated to supporting the Asian Surf Cooperative and its related events. We hope our support is beneficial to the overall growth of surfing activities in the region, and we look forward to many more exciting events ahead,” said Willson Cuaca, Co-Founder and Managing Partner of East Ventures.

 

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East Ventures’ Surfing Analogy
 
Surfing as a sport shares a similar philosophy as the early-stage investment decision process. To choose the best wave or the best investment, you need to look ahead and be ready before the wave or trend emerges. When the wave is right in front of you, it is usually too late.
 
Tipi Jabrik, Chief Executive Officer of the Asian Surf Cooperative, commented “We are glad to receive this support from East Ventures, where it will further accelerate our mission in creating a pathway for Asian surfers, especially surfers in Indonesia to compete against each other and across regions. Through our extensive experience in managing surfing events, we are looking forward to making Asian surfing even greater.”
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About East Ventures
East Ventures is a pioneering and leading sector-agnostic venture capital firm in Indonesia. Founded in 2009, East Ventures has transformed into a holistic platform that provides multi-stage investment, including Seed and Growth for over 200 companies in Southeast Asia.

 
An early believer in the startup ecosystem in Indonesia, East Ventures is the first investor of Indonesia’s unicorn companies, namely Tokopedia and Traveloka. Other notable companies in the portfolio include Ruangguru, SIRCLO, Kudo (acquired by Grab), Loket (acquired by Gojek), Tech in Asia, Xendit, IDN Media, MokaPOS (acquired by Gojek), ShopBack, KoinWorks, Waresix, and Sociolla.
 
East Ventures was named the most consistent top performing VC fund globally by Preqin, and the most active investor in SEA and Indonesia by various media.
 
About Asian Surf Cooperative (ASC)
The Asian Surf Cooperative is a professional surfing organization with 16 years of experience in the organizing, managing and supporting surfing events around the Asian region, from local boardriders club competitions to WSL World Championship Tour events.
 
The Asian Surf Cooperative provides event management, live scoring, ISA certified judges, contest directors, digital photography and videography, event media packages, rankings, media coverage and distribution, and also assists the ISA in organizing Surf and SUP Instructor and International Judging courses.
 
From local grassroots boardriders and grommet (junior) events to specialty and WCT events, the ASC’s purpose and goal remains the same: To grow the sport of surfing in the Asian region by offering reliable and consistent resources and assistance to both small and large organizations who are helping to make Asia’s surfing athlete’s dreams come true.
 
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For more information, please contact:
Pheseline Felim
Public Relations Associate, East Ventures
Ph: +6281312380123 | E: p.felim@east.vc